Wednesday, June 16, 2010

VoiceQuilt - Finding Dad's Softer Side



I saw this thought-provoking article in today's Wall Street Journal about father-daughter ties...Finding Dad's Softer Side:

"Why is it so hard for a grown woman to bare herself emotionally to a man she's loved all her life?

And why would a man have trouble discussing something sensitive with a woman he helped raise?"

It’s a difficult issue. Since a VoiceQuilt keepsake includes emotionally intimate toasts, tributes and favorite memories, I wondered if our customer data suggested anything different.

But it didn’t. Looking at year to date 2010, the majority of VoiceQuilt gift givers are women. It's also the case that the majority of VoiceQuilt recipients are women – or couples that include a woman.

The good news is this: the friends and family that phone in toasts, tributes and favorite memories are a good mix of men and women. Just take a listen here.

If brothers and fathers can leave sentimental messages for mothers and sisters, the reverse will surely come to pass! Hopefully, soon!

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